Travelspot
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From A to B, stressfree
The problem
For the majority of business people, organizing a business trip is time-consuming and stressful. Unfortunately, the troubles don't stop there. Even when everything is booked and the trip is ongoing, things can go wrong, forcing business travelers to re-organize repeatedly. On top of everything, managing expenses is an additional hassle.
Travelspot recognized the needs of business travelers and wants to show them that, despite all inconveniences, business trips can evoke a happy-go-lucky attitude.
For the majority of business people, organizing a business trip is time-consuming and stressful. Unfortunately, the troubles don't stop there. Even when everything is booked and the trip is ongoing, things can go wrong, forcing business travelers to re-organize repeatedly. On top of everything, managing expenses is an additional hassle.
Travelspot recognized the needs of business travelers and wants to show them that, despite all inconveniences, business trips can evoke a happy-go-lucky attitude.
The solution
We helped Travelspot develop a new brand strategy and visual identity. The design echoes the relaxed, enjoyable, and bright side of business trips. The atypically joyful look and feel is here to disrupt the wearisome effect of business trips.
We helped Travelspot develop a new brand strategy and visual identity. The design echoes the relaxed, enjoyable, and bright side of business trips. The atypically joyful look and feel is here to disrupt the wearisome effect of business trips.
The result
Travelspot's new brand identity does not end on its logomark. It is a combination of various elements that form a composition for a unique and relaxed visual language within the business travel industry, allowing Travelspot to bring joy and pleasure into the life of stressed business travelers.
Travelspot's new brand identity does not end on its logomark. It is a combination of various elements that form a composition for a unique and relaxed visual language within the business travel industry, allowing Travelspot to bring joy and pleasure into the life of stressed business travelers.
Year: 2020
Client: Travelspot™
Client: Travelspot™
Some people love them, some people hate them. Some people want to repeat them as soon as possible, some people want them to end as soon as possible.
Eventually, business trips create interesting stories and memories that travelers will keep and enjoy retelling for
a very long time.
a very long time.
Project created for Travelspot (TM) Mjesto za putovanja d.o.o. for Barrage Digital Agency.
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Brand identity & Motion design: Nikola Matošević
Web design & Illustrations: Ana Musović
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Brand identity & Motion design: Nikola Matošević
Web design & Illustrations: Ana Musović
